The Good, the Bad and the Ugly
Drive action
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INSIGHT
The Good, the Bad and the Ugly, an awarded bar, wants to increase customers and sales.
This Group engaged resist cookies as their core marketing agency to grow their brand online, increase awareness and mostly to drive revenue.
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IDEA
Engage with customers and prospects with a website, social pages and digital campaigns.
Worked with Management to develop a marketing strategy. Engaged an ongoing digital marketing strategy to increase visits to the bar and increase daily sales, with a new website and social networks pages.
A set of digital campaigns (search engines, social and display networks) was launched to target both tourists and locals, with innovative content, SEO was deployed and an analytical approach to optimize investment and sales conversions was implemented.
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IMPACT
Success for The Good, the Bad and the Ugly.
Events are full, sales increased and there is a new aura around this fabulous venue. Condé Nast recommended this bar, and the partnership was a huge hit!
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